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2 min read

24/07/2014

Cheap Translation Services Can Be Very Expensive: Choose Quality Translations

The translation industry is experiencing rapid growth, with an increasing demand for language services and solutions in today's globalized world.

Professional translation services can be readily accessed through translation agencies, offering a range of competitive rates tailored to individual needs and requirements. Thus, when faced with the decision between affordable translation services and alternative pricing structures, the following questions come to mind:

Is it worth paying more for quality translations?

It is common for quality and cost to be interconnected. Opting for cheap translation services can cause significant harm to your business, similar to the negative consequences of a poor design.

With the availability of machine translation, the demand for professional translation services has increased as businesses seek top-notch translations that combine human expertise with the power of technology. If professional translation services fail, their value diminishes significantly.

While translation web applications may be free, they simply cannot rival the quality that comes with engaging in a professional translation service. Effective and accurate translations become considerably important when required for business, legal or medical purposes. Hiring cheap translation services can cause serious problems. For example, an improper and inaccurate translation in promotional content can lead to the failure of the entire campaign. 

How can cheap translation services affect your business?

Envision a situation where you opt for a budget-friendly translation service; imagine you are provided with the translated copy of your material that lacks the proper use of language and needs to be altered in many ways. 

We have all experienced the frustration of facing incomprehensible or awkward language output from a machine or even a human error. Sometimes, it makes people laugh, but on other occasions, it leaves us pondering. In such instances, we can't help but question the level of attention to detail given to the message. It leads us to wonder about the care and quality control measures implemented by the provider.

Does the approach reflect a serious commitment to excellence?

A translated document should be effectively able to communicate the content of the original document in a new language. 

Receiving a flawed translation can significantly drain your time and energy resources as you strive to rectify the mistakes. It will also probably impede your ability to meet important deadlines, so it becomes crucial to discern between a reputable translation company and an inadequate (cheaper) one. 

Professional translation services hold even greater importance when launching promotional campaigns for products or services in overseas markets. Opting for cheap translation services for your marketing campaign can have a significant impact on the entire campaign. Improper translation can lead to your message being misunderstood by your consumers.

Recommendations and advice to diminish risks

It is highly recommended to streamline the translation process by leveraging the benefits of computer-assisted translation tools (CAT tools) and translation memories (TMs). Incorporating these technological resources into your translation workflow can significantly improve the efficiency of the process, enabling you to meet deadlines with ease.

By investing in a computer-assisted translation tool and utilizing translation memories, you can expedite the translation process, enhance consistency, and optimize the reuse of previously translated content.

The utilization of these components does not only improve the translation process but also elevates the overall quality of the translated document. These advanced tools contribute to maintaining consistency and ensuring a seamless flow of the translated content.

Problems with poor translation quality

While the allure of a cheap translation service may initially tempt you, it is important to recognize that such services often yield subpar results, lacking the necessary quality and accuracy. As it is well-known in the translation industry, the satisfaction of paying less for a translation fades when the detrimental impact of the results becomes apparent.

The miscommunication as a result of poor translation quality can cause your consumers to form wrong impressions of your products or services. For instance, your product comes with an instruction guide that has been translated to suit the needs of local customers. Improper translation can lead to the improper use of the product and the consumer may feel dissatisfied with it, since it is unable to serve its intended purpose.

In conclusion, choosing quality translation services from the get-go will save you a lot of hassle and money in the long run.

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