Agile Localization

web and spider crawling down

A web of problems: Why Google Translate and website translation can’t marry

It is not news that machine translated websites are penalized by search engines. Google has developed its technologies on the back of reliable bilingual website crawling and freely available public data. After ditching rule-based engines (Systran) back in 2006, it embarked on a mission to use statistical machine translation (SMT) as a byproduct of its own data analysis. Websites that use machine translation to inform users are crawled and aligned, but those alignments provide data that adds dirt (read: uncertainty) which worsens the probabilities and hence the output (read: the translation). That is why Google Translate and website translation can’t marry. A machine translated website will be penalized by Google, for it is dirty. It is also a proof of laziness on the part of those responsible. The search giant wants to analyze natural, human data. We recently bumped into an article on Slator.com that got our feathers all aflutter. […]

scrum board agile methodology software development illustration project

Agile Localization and Continuous Localization – The evolution

Our people here at Pangeanic have been around the block when it comes to translating and localizing products for international markets, from website translations to software. These are the guys you would call “an expert in the field.”  However, in order to keep their guru status, they have to keep up with the new ways content is produced and, obviously, the new ways it has to be delivered. Translations are not “given” to users any longer. They are expected in various shapes and many formats and, many a time, they are expected immediately. Sometimes, they need to be produced for intermediate versions and releases. We have heard the terms Agile Localization and Continuous Localization, but do we know what they truly mean? Let us talk to Garth Hedenskog, Director of Sales at Pangeanic and Manuel Herranz, Pangeanic’s CEO. Garth faces many clients every day and he is aware of the […]